The International Confex 2025, held on February 26-27 at ExCeL London, once again served as a pivotal gathering for event professionals, showcasing the latest innovations and fostering invaluable industry connections. A notable highlight was the active participation of The Power of Events and DRPG, both of whom significantly contributed to the event’s success.
The Power of Events: Championing Industry Collaboration
The Power of Events continued its mission to unify and represent the diverse sectors within the UK events industry. At Confex 2025, they facilitated discussions on current challenges and opportunities, emphasizing the importance of collaboration and shared knowledge. Their presence underscored the collective strength and resilience of the events community.
DRPG’s Engaging Session: “Let’s Get Real.”
DRPG, a leading creative communications agency, delivered an insightful session titled “Let’s Get Real.” Led by Senior Creative Director Brad Harris, the presentation addressed the necessity for brands to craft immersive and impactful experiences that resonate on a personal level. Harris emphasized moving beyond traditional marketing tactics to create genuine emotional connections with audiences. He showcased DRPG’s collaboration with INEOS on the Grenadier project, illustrating how innovative technologies like RFID and Transparent OLED (TOLED) screens can revolutionize audience engagement.
DRPG’s Recent Accolades
In addition to their contributions at Confex, DRPG has recently been recognized for their excellence in video production. They were named Video Production Agency of the Year at the Communicate Lens Awards 2025, securing gold in three categories:
- Best Video Targeted to the Internal Audience: For BT’s “Moments That Matter” film, highlighting BT’s new family leave policy through authentic employee stories.
- Best Live or Experiential Video: For EE’s “Live Big Broadcast,” a hybrid event blending live segments with pre-recorded content, achieving high employee engagement.
- Best Animation: For Worcestershire County Cricket Club’s Uniform Reveal film, a dynamic animation celebrating the club’s heritage and future.
These achievements reflect DRPG’s commitment to delivering innovative and impactful content across various platforms.
Looking Ahead
International Confex 2025 highlighted the evolving landscape of the events industry, with organizations like The Power of Events and DRPG leading the charge. Their contributions not only inspire but also set new benchmarks for creativity and collaboration in the field.
As the industry continues to adapt and grow, platforms like Confex play a crucial role in bringing professionals together, fostering innovation, and celebrating excellence. Members of EVCOM are encouraged to engage with these developments, leveraging the insights and opportunities presented to drive their own success in the dynamic world of events.