PROJECT AIMS

The film’s aim was to reassure people that buying art is easy. Seen through the eyes of three buyers we see get an insight into how they buy their art, the skill involved in making pieces and that buying art can be engaging, fun and doesn’t have to be expensive.

 

INTENDED AUDIENCE

Will be viewed online on the client’s website (Creative Leicestershire), for use in presentations or conference settings by them, for local artists to embed on their own websites or for galleries to use to help interest in buying art.

 

MEASURES OF IMPACT AND EFFECTIVENESS

Only just released, this film has already gained great approval from audiences in presentations where it’s been used. Ultimately in the long term it should stimulate interest in the local art market and help stimulate the local market